Setting trends with your party?

I realized today after talking to a client today that most people when it comes to their child’s party, want the same thing. No it’s not glitter, or nice weather, or an awesome cake although all those things are great. It’s to stand out. To be remembered, to be liked, to possibly be that one lucky person who sets a trend. It’s one of the first things I think about when I’m planning a party for a client, as soon as they tell me the theme I’m thinking, “how can I make it stand out”, “how can I make it special”. I wonder where that comes from??? Is it our undying desire to be complimented or is it something very basic that I’ve always felt but never connected to a party, and that’s just to be seen.